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Sales engagement

Follow-up that never slips.

Multi-step email sequences for charter brokers, management-company sales, and owners' teams — 1:1 from your own Outlook or Gmail, A/B-tested, and paused the moment a prospect replies. Fed by real events on real vessels when you want a reason to reach out.

app.engage.yms360.com/sequences/owner-renewal Owner Renewal · Q4 Active 8 prospects · 4 replied · 2 booked + Add step SEQUENCE · 6 STEPS · 14 DAYS ✓ Day 1 · Email "Q4 calendar — your SERENITY availability" SENT ✉ Day 3 · Email "Charter availability · SERENITY Q4" SENT ✉ Day 5 · Email "Refit reminder · winter yard slots" TODAY ✉ Day 7 · Email "Owner success story · AURORA case" DRAFT ✉ Day 10 · Email "Direct ask · book a Q4 call" SCHED ✉ Day 14 · Email "Final breakup · open door at any time" SCHED ⏸ Auto-pause if reply · OOO · meeting booked TODAY'S QUEUE · 3 TASKS ✉ Reply · John Chen HIGH Solstice Yachts · M/Y BREEZE 9:30 · Day 2 of Q4 Brokerage seq. ✉ Send step · Sarah W. MEDIUM Acme Yachting · Owner Rep 11:00 · Day 4 of Owner Renewal seq. ✉ Send email · Maria K. LOW Sea Wave Mgmt · DM Outreach 14:30 · Day 7 of Charter Q1 seq. ✦ AI SUGGESTS SERENITY entering Monaco — a fresh reason to reach out to Sarah. Draft a step from this signal? FORECAST · Q4 $1.2M committed · $480k upside +18% MoM
14-day
Default sequence cadence
multi-step, A/B-tested email
1:1
Sent from your own mailbox
Outlook now · Google soon
0
Sends after a reply or bounce
auto-pause, auto-suppress

The engagement core

Sequences that pause when humans do.

Build a multi-step email sequence, enroll a whole segment in a click, and let it run — 1:1 from your own Outlook or Gmail, A/B-tested at every step, and stopped the moment someone replies.

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Multi-step, 1:1 email

A series of personal, text-only emails across days or weeks — sent 1:1 from your own Outlook or Gmail, merged with contact, vessel, owner and charter context.

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A/B every step

Test two subject lines and two bodies on any step. Engage splits the audience and tracks which version earns replies.

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Reply-rate winners

Winners are picked on real replies, not vanity opens — so the version you keep is the one that actually starts conversations.

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Enroll a segment, auto-pause on reply

Bulk-enroll from any segment or a single contact. A reply or bounce stops that sequence — no "still alive?" to a live thread.

Your mailbox, not a blaster

Every step sends from your own inbox.

Connect your Microsoft or Google mailbox once. Every step goes out one-by-one as you — a normal personal email that lands in the inbox, not a bulk blast from a shared marketing IP.

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Connect Outlook or Google

Sign in once with Microsoft 365 — Google Workspace is coming soon. No SMTP passwords, and no new sending domain to warm up.

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Sent 1:1, as you

Each step sends individually from your address — no unsubscribe footer, no “via” header. It reads like you typed it, because you effectively did.

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Replies come back to you

Prospects reply straight to your inbox and the sequence stops for that person automatically. The reply is captured in your unified inbox too.

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Bounces stop themselves

A hard bounce suppresses that address and removes the contact from future sends, so you never re-hit a dead mailbox.

The signal engine

A reason to reach out, when you want one.

Define your brands, products, and hooks once. Then set triggers on the events that actually matter — and every match becomes a ready-to-send opportunity, grounded in something real.

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Triggers on live AIS

Fire when a managed vessel changes destination or crosses the Atlantic or Pacific — straight from broadcast AIS positions.

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Triggers on industry events

Refit, sale, new build, captain change, M&A, cyber incident — matched to a real company or vessel from the feeds you connect.

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Hooks tie signal to product

Each hook connects a kind of signal to one of your products, so the pitch is always about something you actually sell.

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Drafted in your brand voice

Triage a signal and it becomes an opportunity with a drafted message — the right product, the right moment, your voice.

Deal management

Pipeline, attached to the fleet.

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Opportunities & stages

Move deals through your stages on a board or list — each one linked to the vessel, company, and contacts it involves.

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The people on the deal

Attach every contact tied to an opportunity, so you can see who is involved and reach the right person on the account.

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Three-month forecast

Roll pipeline up by stage across the current and next two months to see what is committed and what is upside.

vs. most sales tools

Built for the marine deal cycle.

Personalization
YMS360 Engage Templates merge AIS movement and charter status, not just first name.
Most sales engagement platforms Hi {{ first_name }}, hope you are well!
Industry fit
YMS360 Engage Sequences modeled on charter cycle, brokerage, and management renewal.
Most sales engagement platforms SaaS-shaped templates: demo, trial, expansion. Wrong shape for marine.
CRM integration
YMS360 Engage CRM and engagement share one graph. No two-way sync to wait on.
Most sales engagement platforms Bolt-on to Salesforce. Sync delays. Field-mapping pain.

Run your first sequence.