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Contacts with vessel context
Every contact links to vessels, owners, captains, and management companies through a shared graph.
CRM + Marketing Automation
A CRM that speaks fleet.
Contacts, vessels, owners, and management companies in one graph. Marketing automation that runs on top of it.
5
First-class records
contact · vessel · company · opportunity · activity
60s
AIS map refresh
live positions via aisstream.io
AES-256
Per-tenant encryption
emails, phones, and notes at rest
The CRM core
Every record, joined to the fleet.
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Vessels as first-class records
MMSI, IMO, LOA, flag, port of registry, and live AIS position on every vessel page.
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Companies and crew junctions
Mgmt companies, charter brokers, owner trusts, and crew roles modeled as real joins, not custom fields.
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Segments that work everywhere
A segment built in CRM is usable in campaigns, sequences, and social. One definition, four modules.
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CSV import with dedup
Upload your existing book. We reconcile duplicates against email, vessel MMSI, and company match.
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RBAC + audit, by default
Role-based permissions, per-tenant isolation, and full audit log on every record. Argon2id auth.
Events
The season, mapped to your fleet.
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70+ shows, curated
A live calendar of the yachting and research-vessel events that matter — Monaco, FLIBS, METSTRADE and more — dates, venues, and status kept current for you.
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50 nm fleet-proximity
Live AIS rings every venue: see which of your vessels are within range of a show, and watch them auto-tag to the event the moment they arrive.
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Attendees + signals, linked
Track who is going, and let industry signals — a refit, a sale, a keynote — attach themselves to the right event automatically.
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Message from the floor
Assemble the audience — attendees, tagged contacts, and the companies behind nearby vessels — and send one on-brand message built for the show.
Marketing automation
From list to journey, in one tool.
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Campaigns and templates
Drag-edit templates with your brand kit. Send once, schedule later, or trigger from a journey.
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A/B testing built in
Test subject lines, body copy, and send times. We pick the winner and roll it out automatically.
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Trigger-based journeys
Real-time behavioral triggers, branching logic, wait-until steps. Marketing meets sales, mid-flow.
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Lead scoring across signals
Behavior, firmographic data, and vessel activity feed one score. The score moves prospects in journeys.
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Dynamic content blocks
Personalize blocks by segment, role, vessel size, or charter status. One email, every recipient.
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Attribution that closes the loop
Multi-touch attribution from first click to closed deal. Marketing and sales agree on what worked.
Why this matters
Most CRMs were not built for fleet.
Owner identity
YMS360 Engage
Owner reconciled across vessels, mgmt companies, and trusts in one graph.
Most general CRMs
Owner is one row, vessel is a custom field. Three vessels mean three contacts.
Segments
YMS360 Engage
One segment definition runs in marketing, sales, and social.
Most general CRMs
Segments live per-tool. Rebuild every list in every app.
Industry context
YMS360 Engage
AIS, charter status, port of registry, and ISM live on the contact record.
Most general CRMs
No vessel records. No movement data. Custom fields and prayer.